Perfect for a myriad of platforms, formats, and use cases, video production adds volume and versatility to your broader marketing strategy. From explainers and testimonials to product reviews and demos, video provides a quick, cost-effective method of connecting with your current and potential customers on a more personal level.
As the average consumer’s attention span continues to dwindle, the need for a message that dominates grows. Visual information like video is more easily processed by the brain and in higher consumer demand than written copy, evidenced by search engine rankings that place posts and websites with quality video exponentially higher than those without. By informing, educating, and empowering consumers to engage with your business when and how they want, video also serves to establish trust and loyalty in your brand.
Video tells a story about your product or service that no other media can. Engaging, accessible, and easy to digest, video gives your consumers a short, intimate glance into your brand so they can see instantly what sets you apart from your competition. Experiencing your product on an individual level motivates even the apathetic consumer to respond, keeping people engaged and on your site longer and directly influencing conversions and sales.
Your business needs to not only be among the billions of hours of video watched per day—it needs to be among the best, and that means it needs to be done right. Arrow Marketing, Media & Consulting’s proven process for video production is strategically designed to deliver results. We aren’t looking to just throw content at your consumers; we’re looking to target the right audience with the right message so you can nurture customer relationships and maximize your ROI. We dig deep to get to know your customer base and test out various formats, hooks, and calls-to-action, shaping and positioning your video content for optimal impact. And, we make sure your viewer has a solid place to land when they follow your ad, making sure you get the most out of your marketing dollars.
At Arrow, we have the creative skills and resources to help take your video from initial concept to execution, post-production, and beyond. We consider everything — brand guidelines, your ad budget, goals for the campaign and your business, the history of your company — for a final product that is compelling, authentic, and consistent with your brand’s voice. We’ll help you craft a clear, articulate message that resonates with your audience and evokes the emotions essential for committing to a brand. Then we’ll produce high-quality video that is as effective on YouTube and social media as it is for webinars and one-to-one engagements.
Animation or CGI, live-action or interviews, long format and short, Arrow Marketing, Media & Consulting does it all.
Arrow Marketing, Media & Consulting is one of Oklahoma City’s premier advertising firms, and we know media. It’s where we all started, and we know what it takes to not only survive in the local market but thrive. We’ve grown with the evolution of media and are passionate about helping small, local business owners and entrepreneurs make the most of their advertising budgets.
The connections we’ve built and the relationships we’ve fostered with some of Oklahoma’s largest media and print companies are precisely what you need to get your advertising exactly where you want it at exactly the right time and exactly the right price for maximum media exposure. What’s more, we dedicate the time, attention, and hard work it takes for your marketing strategy to be profitable and productive.
Arrow is a boutique agency focused on only one thing — your success. We pick up the phone, answer the emails, and show up to the meetings, and every project receives the personal attention it deserves from every member of our team.
Call Arrow Marketing, Media & Consulting today and let’s get started building your complete marketing strategy, from traditional to digital and everything in between. You can reach us at 405-213-4268, use our convenient online contact form or email us directly at firstname.lastname@example.org. Let’s get to work.
We are a team of highly qualified marketing specialists with years of experience in integrated marketing communications.