Social Media Coordinator
Social Media Coordinator is passionate about helping clients reach their network.
The Social Media Coordinator works directly with the Arrow Marketing leadership team to ensure consistent and effective social media content and messaging for all Arrow Marketing client accounts. The Social Media Coordinator also works closely with our clients, vendors, and freelancers to create methods to enhance a brand’s visibility and market share. The Social Media Coordinator conducts analysis and market research to understand customer behavior, then uses that information to develop marketing strategies that raise brand awareness, drive customer growth, improve a client’s positioning, and generate revenue.
This role balances creative, analytical, and strategic thinking. The Social Media Coordinator should be detail oriented and self-driven with the ability to thrive in an independent environment.
Responsibilities
- Assist in developing a Voice for all clients based on research, experience, industry and client knowledge.
- Design and implement social media strategy to align with business goals
- Creating original text, image and video content, managing posts, and responding to followers
- Forward-thinking to anticipate future trends and success of a product or service to help develop strategies that succeed in a changing marketplace and anticipate shifting customer profiles.
- Develop recommendations, and do market research analysis with the goal to come at each client with an open mind and strategy for their specific needs.
- Implement, monitor, and report on targeted social media ad campaigns.
- Deliver ideas and concepts that set our clients apart from their competitors.
- Create monthly content calendars for assigned clients
Skills & Proficiency
- Great communicator who is skilled in listening for the best ideas that will move our clients forward, regardless of where the concept generated.
Excellent copywriting, editing, and proofreading skills - Social media photography skills, a good eye for angles and ability to express our clients value to their industry through imagery.
- Canva, PhotoShop, InDesign, or similar graphic design software preferred
- Facebook Business Manager, Instagram Sponsored posts, Twitter Ads, etc.
- Video Editing/IG Reels/Tik Tok
- Analytical and multitasking skills
- Professional Social Media Experience
At Arrow Marketing we hold Self Motivation, Reliability, Flexibility, and Client Focused work at a high standard. A shift in the marketing world led us to start Arrow Marketing in March of 2016 and we have expanded every year! Flexibility is a deeply rooted core value for us. We offer this flexibility to our team through a home office and lifestyle hours because we know first hand how frustrating it is to miss out on doing something you love for another meeting that could have been an email. With the flexibility comes a strong need for our team members to have reliability and self motivation as strong personality traits.
Our promise to both our clients and our employees is that we do what we say. Together we step into our clients’ businesses as if they were our own and focus on the needs they know they have as well as the ones they don’t see yet.
If you believe you would be a perfect fit with our agency, please submit your resume and anything you feel shows your talents and creativity to our HR department at christina@arrowmmc.com. Pay is based upon experience.