Over the years, traditional media evolved from 3 basic outlets (radio, newspaper and television) to thousands of choices between cable, print publications and the vast world of digital. With that change, came a need for knowledge in all of these areas to help customers navigate through the media options available for their business. Our teams past experience in the media world evolved over time from being focused on traditional media to highly technical digital approaches. We have worked in all facets of the media world as the customer, the salesperson and now small business owners. In 2016 we made the choice to start a media consulting company to help businesses with their media decisions and implementation. We love media, it’s our passion and we understand it. But we also know that it is time consuming, hard to navigate and not everyone’s cup of tea. Having spent the majority of our careers working one-on-one with business owners, we knew there was a need for a boutique agency that wasn’t looking for million dollar contracts but rather someone who would meet with their customers on a regular basis, pick up the phone when they called and make their media strategy work for their business goals. We work every single day to meet that need.
Lexi graduated from SWOSU in December of 2003 with a Bachelor of Arts degree in Mass Communications and a minor in Political Science. Lexi’s first job out of college was as a marketing coordinator for a private weather company but soon became the marketing director at a local medical research facility. It was here that she learned the ins and outs of traditional media buying. After a few years as a marketing director Lexi was recruited to a local OKC broadcast television station to sell commercials. After 3 and half years in television sales Lexi found herself drawn to digital products so when a local media company came to her with an opportunity to join their digital team she knew the timing was right. Over the next 6 years Lexi’s role evolved so that she learned not just digital marketing services but also printing and newspaper products.
Fun Facts about Lexi:
Lexi met her husband in a political science class during her Sophomore year of college. They now have 2 amazing girls that are very rarely asleep at the same time. She loves music of all kinds and enjoys attending concerts and music festivals.
Shannon graduated from OSU in May 2002 with a Bachelor of Science degree in Advertising and a minor in Philosophy. Shannon’s first job out of college was selling advertising at a local oldies radio station, but was recruited to a local OKC broadcast television station to sell commercials, where she stayed nearly a decade. Even though she loved tv sales and didn’t want to leave, she was recruited to a position selling mostly digital marketing solutions but also included newspaper and direct mail advertising. She spent those 5 years learning the intricacies of digital and what it takes to have a successful digital imprint.
Fun Facts about Shannon:
Married to her college sweetheart and have 3 wonderful boys that keep her busy. She loves to spend all of her spare time outdoors and their family’s “happy place” at lake Texoma. When she can find a rare few minutes of leisure time she likes to read.
Nicole graduated from the University of Oklahoma in December 2006 with a Bachelor of Arts degree in Broadcast Journalism and a minor in Political Science and History. Nicole’s first job out of college was selling advertising at the state’s largest media company. She remained employed there for more than 10 years. In her tenure there, she developed an expertise in the vast world of digital media, newspaper, direct mail, commercial printing, media buying and consulting.
Fun Facts about Nicole:
Nicole is married with two boys and a baby girl on the way! She has an affinity for event planning and loves throwing a good party. She spends most of her spare time outside with her boys, crafting with her mom, traveling when she can and socializing with friends and family!